Top 5 Social Apps Performance in Poland for Q4 2023

In the fourth quarter of 2023, the top social apps in Poland displayed dynamic trends across downloads, revenue, and active users. Here’s a detailed look at the performance of TikTok, Grindr - Gay Dating & Chat, Kismia - Meet Singles Nearby, Facebook, and Instagram.

TikTok experienced fluctuating weekly revenue, peaking at approximately $319K in mid-November and ending the quarter at around $185K. Weekly downloads showed a downward trend initially, dropping from 73K in late September to 51K in mid-December, before surging to 86K in the final week of December. Active users remained relatively stable, hovering around 7.2M to 7.3M throughout the quarter.

Grindr - Gay Dating & Chat saw steady weekly revenue, peaking at $23.8K in the last week of December. Weekly downloads fluctuated slightly, with a notable increase to 1.2K in the final week. Active users remained consistent, ranging from 22K to 23K over the quarter.

Kismia - Meet Singles Nearby had varied weekly revenue, reaching a high of $10.2K in early October and ending the quarter at $7.3K. Downloads also fluctuated, peaking at 2.9K in late October and closing the quarter at 2.7K. Active users showed a downward trend, falling from 3.6K in mid-October to 3K in the last week of December.

Facebook demonstrated significant revenue peaks, particularly in early December with $13.6K. Downloads saw a notable increase towards the end of the quarter, reaching 80.8K in the final week of December. Active users consistently grew, starting at 16.9M in late September and rising to 17.4M by the end of December.

Instagram displayed a significant spike in revenue in mid-November, peaking at $30K. Downloads remained relatively stable, with an upturn to 67.9K in the last week of December. Active users hovered around 7.8M throughout the quarter.

For more insights and detailed analytics, visit Sensor Tower.